Smirnoff Red Label is the world's favourite premium vodka.Triple distilled from different blended grains, filtered ten times through seven columns of charcoal. Exceptionally smooth with a clean palate. An exceptionally pure-tasting, smooth spirit used in a wide range of popular drinks. It is triple distilled from a blend of different grains and filtered ten times through seven columns of environmentally sustainable charcoal for an exceptionally pure-tasting, smooth spirit. Taste: Pure, clean and ultra smooth, with pleasing texture and classic vodka aroma.